ERRANTES is a thoughtfully crafted radio show and event series that celebrates the cultural mosaic shaping identities and experiences. Based in Lisbon—a city where multiculturalism thrives and resonates deeply—the project aims to explore how diversity influences our perspectives on life, society, and, most notably, music.
Instagram: errantes.lx___
Errantes brand conceptualisation is rooted in the art of cultural exploration, brought to life through a retro-modern visual style. The identity blends analog nostalgia with contemporary edge, reflecting the show's mission to honor both the past and the evolving present of global cultural identities.
Therefore, the visual direction of the brand merges original analog photography with unique, hand-drawn illustrations for each episode, giving each broadcast a fresh, individualized look. This combination of personal photography and art creates a sense of intimacy and authenticity, emphasizing the show's connection to real, lived cultural experiences.
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The design showcases a modular, grid-based layout for promotional posts, with each episode maintaining a distinct but cohesive look. This consistency builds recognition while allowing visual flexibility for different topics, guests, or themes.
The tone of Errantes is inclusive, curious, and reflective. Through its visual language and content, Errantes encourages exploration of identities and the beauty of cultural diversity, inviting listeners and viewers to consider their own connections to heritage and community.
